Salt Edge invests in Sientia to expand the use of Open Banking for customer engagement

Salt Edge, a global open banking and open finance platform with over 13 years of experience, has invested in Sientia, a payment-linked advertising platform that transforms open banking data into loyalty programmes, rewards, and marketing insights. The investment reflects both companies’ shared vision of creating value-added services beyond established open banking use cases. In their joint efforts, Salt Edge and Sientia explore new ways businesses can use customer bank data...